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Behavioural insights

To change behaviour, you first need to understand why people behave in certain ways. Using behavioural insights, I help you better understand the behaviour of your target group or substantiate your results and ideas to stakeholders.

Products: behavioural analysis, literature study, target group analysis, communication strategy.

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Behavioural design

In order to change behaviour, scientific research must be translated into practice. By means of the Double Diamond method I help you influence your target group.


Products: behavioural analysis and advice, literature study, behavioural strategy, communication strategy.


Product psychology

When you develop products or apps, it is important that they match the needs and perceptions of your target group. Using behavioural insights, I help you develop people-oriented products or apps, or I help substantiate your ideas to various stakeholders.

Products: behavioural analysis, target group segmentation, positioning.

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Innovation and development

Do you want to bring a new innovative product, service or app to the market? With my analytical and behavioural scientific view, I help you put people at the center of your innovation and I am your sparring partner.

Products: behavioural analysis, target group segmentation, innovation strategy, brainstorm.



Do you write blogs, mini-guides, white papers, e-books or do you invent methodologies? With my holistic view and knowledge of behaviour I help you to integrate behavioral insights.

Products: blogs, mini-guides, whitepapers, e-books, methodologies.

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Something else?

Do you have another issue? Let us know via the form and we will look at the possibilities together.



Products: what you need.

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